Is Wink safe?
Wink
Wink is an AI video and photo enhancer from China's Meitu. It has no fine or breach on record and strangers rarely reach you through it. The privacy terms are the problem. Its policy names Tencent, Alibaba, Huawei Cloud and ByteDance's Volcano Engine in China as processors and takes a perpetual licence to your uploads.
#20of 47 in Social media
Medium confidence- Company
- Meitu (China) Limited, a Meitu company with a Hong Kong address; sold by Meitu Technology on the App Store
- App Store age rating
- 13+
- Minimum age (terms)
- 13 (16 in some countries), guardian permission under 18
- App Store label
- Identifiers used to track you; contact info, photos or videos, usage and diagnostics not linked to you
- Processors in mainland China (EU notice)
- Tencent, Alibaba (China), Huawei Cloud, Beijing Volcano Engine
- Subscriptions (US)
- VIP from $7.99 a week; VIP+ up to $99.99 a year
- Google Play installs
- 50 million+ (1.08 million reviews)
- Launched
- December 2021
How the score breaks down
The overall score is the weighted average of these factors. Scoring rules
Privacy30% of score
36 out of 100, PoorApple's label lists identifiers as used to track you, and Google Play says photos and videos are shared with other companies. The July 2026 policy lists your installed apps, names four processors in mainland China, links to about 30 ad partners, and its US section lets face data be used for research, with deletion promised only for Illinois users, within 3 years of last use.
Security30% of score
50 out of 100, WeakNo breach of Wink data in Have I Been Pwned or California's breach list, and no CVE for the app in the US vulnerability database. Google Play says data is encrypted in transit. The policy promises encryption only for "some" services, and Meitu's HackerOne page is an unclaimed directory entry, not a bug bounty.
Transparency and control15% of score
47 out of 100, WeakWink has an in-app switch for personalised ads and offers account deletion. Against that, uploads come with a perpetual, irrevocable, sublicensable licence that covers improving Wink's AI, payments are non-refundable where the law allows, and disputes go to Hong Kong courts.
Scams and harmful content15% of score
72 out of 100, GoodWink is mainly an editing tool, so contact with strangers is limited, though Apple's listing says it has user-generated content and social media features. The App Store rates it 13+, matching the terms' minimum age. Its body-shaping and face-refining tools raise body-image concerns for teenagers.
Regulatory record10% of score
85 out of 100, ExcellentWe found no privacy or consumer-protection fine, order or national block naming Wink, and no regulator has published a review of it. India's 2020 block of the Meitu app does not name Wink, which launched later, so it counts only as context.
Is Wink safe?
Wink is low-risk in the ways parents usually worry about, but it hands a lot of data to a company that may process it in China. It is an AI video and photo enhancer from Meitu, the Chinese maker of the Meitu editor, and it has spread fast: it sits in the Photo & Video charts across Asia, Europe and the Americas, and has passed 50 million installs on Google Play. We found no breach or fine. The weak points are in the paperwork. The policy names four processors in mainland China, links to about 30 ad companies and lets US face data be used for research. The terms take a perpetual licence to what you upload. We score it 52/100, level with AirBrush and above Meitu (50).
Where your videos go
Wink's privacy policy, last modified on 10 July 2026, comes from Meitu (China) Limited and its affiliates. Its general clause says information may be stored anywhere, naming Hong Kong, the People's Republic of China, Japan, South Korea, Singapore, the US and the EU. The section for European users is more specific than most. It names Tencent Holdings, Alibaba (China), Huawei Cloud and Beijing Volcano Engine, ByteDance's cloud business, as processors located in the People's Republic of China. The South Korean section gives China and Singapore as the destinations of transfers.
That matters more for Wink than for a filter app. Its main job is to upload your clips and run them through cloud AI: upscaling to 4K, repairing old home videos, removing objects. Paid plans also include "My Space" cloud storage, so some of your videos stay on Meitu's servers until you delete them. Google Play's data safety form says photos and videos are shared with other companies for app functionality.
Ads and tracking
Apple's label is short. It lists identifiers as used to track you across other companies' apps, and contact info, photos or videos, identifiers, usage data and diagnostics as collected but not linked to you. The policy describes more. It collects device identifiers and "a list of mobile applications installed on your device", and with your consent Wink and its ad partners may collect your advertising ID, location and IP address. It links to a Meitu list of about 30 ad companies, updated in September 2026, including Google, Meta, ByteDance's Pangle, AppLovin, Unity, Moloco and iQIYI. Under our rule that the broader disclosure counts, privacy is Wink's weakest factor at 36.
Wink does better than its sister apps on one point. The policy points to an in-app switch for personalised ad recommendations, where Meitu and BeautyPlus ask you to send an email.
Face data and the AI licence
Wink's portrait tools detect faces in every frame to smooth skin, refine jawlines and reshape bodies. The general section of the policy says facial mapping is discarded when the feature finishes and is not shared. The US section says something broader. You agree that Meitu "may use facial recognition technology to collect biometric information" from your photos to improve the service and "for our internal research purposes", and Illinois users' data is deleted within three years of their last use.
The service agreement, also dated 10 July 2026, gives Meitu a "non-exclusive, irrevocable, perpetual, transferable, worldwide, royalty-free license, with the right to sublicense" to your content. An AI addendum adds that inputs to AI features may be used to improve those features. Disputes go to the courts of Hong Kong.
Subscriptions
Most of Wink's best tools sit behind VIP plans. In the US they run from $7.99 a week to $59.99 a year, with a VIP+ tier at $19.99 a month or $99.99 a year. The terms say payments are non-refundable where the law allows, including for partial periods, though EU and UK users keep a 14-day statutory withdrawal right.
How to use Wink more safely
- Turn off personalised ad recommendations in the app's privacy settings, and refuse tracking on an iPhone.
- Give Wink access to selected photos and videos only.
- Do not upload clips of other people, especially children, to the AI tools without their agreement.
- Delete videos from My Space when you no longer need them, and delete your account if you stop using the app.
- Choose a yearly plan over the weekly one if you subscribe, and cancel in the store at least 24 hours before renewal.
How we scored it
Regulatory record (85) is Wink's strongest factor: we found no fine, order or national block naming it, although no regulator has examined it either. Privacy (36) is the weakest, because of the Chinese processors, the long ad partner list and research use of US face data. Security (50) reflects a clean breach record but vague encryption promises and no bug bounty. For another big Chinese editor, compare ByteDance's CapCut (53).
Questions people ask
Is Wink a Chinese app?
Yes. Wink is made by Meitu, the Xiamen-based company behind the Meitu photo editor. The App Store seller is Meitu Technology, and the privacy policy comes from Meitu (China) Limited, which gives a Hong Kong address. Its Google Play listing shows a phone number with China's +86 code.
Does Wink send data to China?
It can. The policy says data may be stored anywhere in the world, naming Hong Kong, mainland China, Japan, South Korea, Singapore, the US and the EU. Its notice for European users lists Tencent, Alibaba (China), Huawei Cloud and Beijing Volcano Engine as processors in the People's Republic of China, and its South Korean section names China and Singapore as destinations.
Does Wink use my videos to train AI?
The terms allow it. Content you give Wink's AI features comes with a licence to "optimize and improve the functions of Wink (including but not limited to improving our AI Features)". There is no opt-out in the terms; if you do not agree, the terms say not to use the AI features.
Is Wink safe for kids?
The App Store rates it 13+, and the terms bar anyone under 13 (16 in some countries) and require a guardian's permission up to 18. Strangers rarely reach users, but the app has body-shaping, jawline and skin tools, and anything a teenager uploads falls under the same broad licence as adults' videos.
How do I turn off personalised ads in Wink?
The privacy policy points to Me, then Settings, then Privacy and Notifications, then Personalized ad recommendations, or an email to Meitu with "Wink" in the title. You will still see generic ads. On an iPhone, also refuse the tracking request.
Sources
- 1.Wink: Video Enhancer & Editor – App Store listing and App Privacy label (opens in a new tab) · Apple App Store, 2026
- 2.Wink – Data safety (opens in a new tab) · Google Play, 2026
- 3.Wink Privacy Policy (last modified 10 July 2026) (opens in a new tab) · Meitu (China) Limited, 2026
- 4.Wink Service Agreement (last modified 10 July 2026) (opens in a new tab) · Meitu (China) Limited, 2026
- 5.Third-Party Advertisers List (last updated 22 September 2026) (opens in a new tab) · Meitu, 2026
- 6.Meitu Limited – HackerOne directory entry (opens in a new tab) · HackerOne, 2026